Projects
1414 e-commerce case studies, with the numbers left in
Storefronts, B2B portals, replatforms, freight automation, and the marketing that followed. Named clients, published numbers. Pick the one that looks like your business.
Client work
SmartFix Tech
Bookings and gift cards treated as ecommerce for a games café and escape rooms
The Maritime Box
A gift box storefront that lets senders write a note and add a photo, without Shopify Plus
The Atlantic Canada Box
Found without spending a dollar on ads: SEO, AI citations, and free shopping listings
Dawson Sports ME
Retail and institutional buyers on one Shopify store, with a HubSpot quote path for schools
Endeavours
Four paid channels and SEO after tracking was fixed, on Lightspeed, not Shopify
Franky's Hats
A merino wool hat storefront with AR try-on and worldwide shipping
Unplugged Games Cafe
Owning the neighborhood: a local search engine built for walk-ins and corporate events
Freddybean Roasters
From bean to browser: a full-stack specialty coffee storefront built from scratch with subscriptions
StyleMe
Always-on revenue: an end-to-end automation overhaul for a growing fashion brand
NutriHealth
Built to stack: a supplement storefront engineered for AOV from day one with subscription bundles
Little Magpie
Wholesale that runs itself: a native Shopify B2B portal with bilingual ordering and zero third-party apps
Smokin Jon's BBQ
Framer headless to native Shopify in 42 days: a 7x conversion lift and a 220% revenue jump in one Christmas season
Corey Nutrition / Inukshuk
Two scopes in 90 days: a centralized HubSpot help desk and a D2C organic foundation indexed on the Shopify AI surface before rollout
Just Us! Coffee Roasters
Two cafe locations to Shopify POS in 28 days: 100% loyalty migration, zero gift card discrepancies, and zero downtime before tourist season
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